Designers V. Suits
Ok I'm back,
To my faithful readers, all zero of you, sorry it took so long. I have been working hard on a freelance project, building a flash site for a motivational speaker. Sounds funny but when you're paying New York rent you will do anything for money short of working the streets. My work at AOL has been going pretty well lately I have been actively engaged in a large company wide project that I should probably not discuss but it is a major shift in the direction of the company. Which brings me to a great point about the nature of the corporate design world and the inherent battle between the designers and businessmen. Now before I embark on this argument I should let you all know that I am not at all opposed to making money. However I think advertising degrades good design. In my experience at AOL I have seen pages being crippled by heinous advertising. In some cases ads take up one third of the top of the page. If that wasn't bad enough there are flash ads that expand over the page, play video and play the most odious music. Now again I do like making money, but there is a point at which a healthy bottom line just isn't worth it. As a young designer I may have a youthful idealistic view of my field. I believe that a positive user experience is the most valuable thing a designer can provide. On the other hand making money is really the point of any on-line company. So there is this battle between the suits who want to create a healthy bottom line while the designers champion the importance of good design. This clash can only be resolved by compromise. The nature of our business doesn't allow for the existence of only one of these parties. This is perhaps the most valuable lesson that I have learned this summer in my first real corporate design experience.

